Introduced in iOS 13, Sign in with Apple is a privacy-focused login option that lets users opt to sign in to an app with their
Apple ID, without the need to create a username or share an email address with developers.
Apple requires all App Store apps that offer Google, Facebook, and Twitter sign-in options to also provide a Sign in with Apple alternative (with exceptions for apps that exclusively use third-party accounts like Gmail and Tweetbot), which some developers are unhappy with.
Developers complaints filed last summer are now being investigated by U.S. antitrust regulators, according to sources that spoke to The Information. The U.S. DoJ is looking into how Apple uses its sign-in button and “other App Store rules that make it difficult for users to switch to a rival device maker.”
The probe is examining Apple’s control over the App Store, the fees that it charges developers, and complaints on restrictions on location tracking and other forms of tracking that Apple’s own apps are not subject to.
Apple spokesman Fred Sainz declined to comment on the antitrust investigation when queried by The Information, but said that the Sign in With Apple feature is designed to give customers a privacy-focused alternative to sign in options provided by other companies.
The Department of Justice has not yet decided whether to sue Apple, and that decision could take months. Facebook and Google are also facing antitrust investigations, and lawsuits have already been filed against them.
U.S. antitrust regulators last year launched an investigation into Apple’s App Store fees and policies. Led by the U.S. House Judiciary Antitrust Subcommittee, the inquiry ultimately likened Apple, Google. Facebook, and Amazon to oil barons and railroad tycoons.
The committee released a 450 page report highlighting CEO interviews, over 1.3 million documents, and findings from hearings with app developers. The report recommended new antitrust laws after concluding that Apple had a monopoly over the distribution of software apps on iOS devices.